Through our scientific and technological genius, we've made of this world a neighborhood. And now through our moral and ethical commitment, we must make of it a brotherhood.
Background
Louis A. Thomas is an associate professor at the Wharton School, University of Pennsylvania. He earned his BA (1986) from Yale University. He holds both an AM (1990) and a PhD in business economics (1992) from Harvard University.
Interests
Thomas’ research interests are competitive strategy, game theory, and industrial organization economics. Prior to teaching, he briefly worked as an associate at McKinsey & Co. (1988) and at Booz, Allen & Hamilton (1991-1992).
Sample Work
Publication
Brand capital and incumbent firms' positions in evolving markets
Thomas, Louis A. “Brand capital and incumbent firms’ positions in evolving markets.” The Review of Economics and Statistics (1995): 522-534.
Publication
Advertising sunk costs and credible spatial preemption
Thomas, Louis A. “Advertising sunk costs and credible spatial preemption.” Strategic Management Journal 17, no. 6 (1996): 481-498.